
Karan Kaushik
Strategy
Meet the Crew
Who we are
We’re ENG1N. We bring strategy, design, technology and marketing together, with people who look at a problem from different angles.
Some of us have worked together for years. We know when to challenge each other, when to listen and when an idea needs another go. That ease matters. It gives the work room to get better.

Strategy

Operations

Client Management

Design

Performance

Search

Finance

Client Management

Content

Design
AI shortens the distance between “what if” and “let’s try it.” We explore more possibilities, test ideas sooner and bring human judgement and craft to what comes next.
The disciplines
Brand identity, digital experiences, launches and growth. Sometimes a brief needs one discipline. Often it needs a few, working together from the start.
How ENG1N took shape
ENG1N grew out of Cnvrs8, but the change was not just the name. It was a decision to keep the experience and the crew, and rethink the structure around them.
What we learned
We had built a team that could think across strategy, writing, design and code. But as the agency grew, so did the handoffs. The idea and the people making it were getting further apart.
The experience was worth keeping. The extra distance wasn’t.
What changed our view
Building our own product business meant dealing with production, packaging, dispatch, cash flow and customers. Marketing became one part of a much bigger picture.
A good promise mattered. Delivering on it mattered more.
What became possible
AI gave an experienced team more ways to explore and make. We could keep the people close to the decisions, without adding layers every time the work needed something new.
That gave us a reason to rethink the company itself.
Where we landed
ENG1N brings that choice together: fewer projects, more involvement, and businesses we can get behind.
The same experienced crew. A company built around the work we want to do together.
The experience we bring
The crew’s experience spans consumer brands, business services, education, healthcare and social impact. These are some of the businesses we’ve had the opportunity to work with.

Different contexts. Different decisions.
The category changes the questions. The audience changes the language. Experience helps us know what to look for, without assuming the answer will be the same.
Make complex expertise clear, credible and easier to choose.
Connect the brand story, the product and the path to purchase.
Shape the idea, build the brand and bring it to market.
Bring medical expertise and human reassurance into the same conversation.
Help learners understand the opportunity and find their next step.
Turn product capabilities into a clear promise and a useful digital experience.
Build understanding and confidence around financial solutions.
Give new products a distinctive story and a competitive voice.
Make an institution’s purpose meaningful to students and their families.
Create a stronger sense of place, value and possibility.
Make clean power and electric mobility easier to understand, trust and adopt.
Client voices
“ENG1N gave The Pet Dimension a world of its own. The identity feels playful and distinctive, with a clear idea that carries through the logo, packaging and every brand touchpoint.”
Most agencies hear “luxury automotive lifestyle brand” and deliver a clothing store. Karan and his team understood we are not one. They built a site that reads like an editorial; not a catalogue. Our customers tell us it feels like the brand genuinely loves cars. That was the brief. They delivered it.
I have had the opportunity to work with the team for over a decade. What stands out is their ability to consistently turn a business brief into a strong brand idea. Our competitive film campaign was bold; culturally relevant and strategically sharp. What made the relationship special was the trust; they would come back with an idea worth building the brand around.
The strongest ideas start with understanding who you are speaking to. The team brought that thinking into the campaign, giving the message a clear direction and carrying it consistently across the work. It felt like one joined-up effort, rather than a collection of deliverables.
Sightsavers India has partnered with Eng1n for over five years. The agency has supported us in digital fundraising and performance-driven campaigns to branding, logo creation, creative strategy, and film making, their team consistently delivers impactful solutions that combine creativity with a strong understanding of organizational objectives. Their proactive approach, strategic thinking, and ability to translate ideas into compelling communication is commendable.
Growth works best when the message, the media and the experience support each other. The team looked at that whole journey, not just individual channels. What we valued was the willingness to keep questioning, learning and refining the work together.
For a business like ours, the website needs to make a complex offer easy to understand. The team approached it from the visitor’s point of view, bringing the story, the journeys and the experience together. It feels clear, purposeful and connected to the business.
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